ASA Ruling on ‘Free From’ Claims

ASA Ruling on ‘Free From’ Claims

On 17 May 2023, the Advertising Standards Authority (ASA) upheld a ruling against advertisements for a deodorant with misleading ‘aluminium-free’ claims, specifically claiming to be less irritating, less harmful and better performing than deodorant products that...
ASA Ruling on ‘Free From’ Claims

UK Cosmetics Regulation Update for Windsor Framework

Following on from an update mentioned in the March 2023 GRIP content, regarding the Northern Ireland Protocol to the Withdrawal Agreement being replaced by the Windsor Framework as agreed between the EU and UK, the UK Government have begun updating available documents...
ASA Ruling on ‘Free From’ Claims

UK to restrict methyl-n-methylanthranilate in cosmetics

The UK government is planning to amend its cosmetics Regulation to restrict the use of methyl-n-methylanthranilate in cosmetic products, following the EU’s similar move last year.  The decision, informed by advice from the UK’s scientific advisory group on...